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Prepared for Steve Chan · Confidential

THE AI VOICE
OF THE UAE

An authority-building system to make Steve Chan the name UAE business leaders think of when they think of AI.

CROWN™ by AdInStudios · An NZM Group Company · Dubai

The Situation

In the UK, your name
opens doors.
In Dubai, nobody
knows it yet.

15 years delivering AI for the British Government. Microsoft. The world's largest GitHub Copilot rollout. Work touching the Prime Minister's office, the Home Office, the FCDO.

That credibility is real — but invisible here. And in this market, visibility is the currency. Deals, partnerships, and stages go to the person the room already recognizes.

The cost of staying invisible

Every month unpositioned in the UAE is a month competitors with half your credentials become "the AI guy" — simply because they showed up on the feed and you didn't.

15+
Years of proof, unseen here
0
UAE digital footprint today
Steve Chan in a professional podcast studio
Steve Chan · Year 1 · Studio Session
The Dream Outcome

This is you,
one year from now.

  • UAE decision-makers recognize your face and framework before you enter the room
  • Podcast hosts and panel organizers reach out to you — not the other way around
  • A daily presence on LinkedIn, Instagram and YouTube Shorts, without a single day spent editing or posting
  • Stealth Labs conversations start warm, because your content already made the first pitch
Straight Talk First

What you asked for is two different games.

Being honest with you before you spend a single dollar — because that's how we'd want to be treated.

Game 1 · What We Master

Branding & Visibility

Positioning, content, authority. Making you discoverable, recognizable and undeniable across UAE feeds — daily, in your face and voice.

This is CROWN. It's the engine everything else runs on.

Game 2 · A Different Craft

Outreach & Booking

Pitching podcasts, negotiating panels, PR placements. A separate discipline with separate specialists — and we won't pretend to be them.

What we will do: make you so visible that this game largely plays itself.

Why Visibility Comes First

Podcasts don't book
résumés. They book
audiences.

Every host, every panel organizer, every journalist does the same thing before saying yes: they Google you and scroll your LinkedIn. What they find in those 90 seconds decides everything.

Build the visibility layer first, and outreach flips from chasing to choosing.

1 · Daily Authority Content

Your face, your insight, on UAE feeds every single day

→

2 · Recognition Compounds

Profile views, followers, inbound DMs, "I've seen you everywhere"

→

3 · Invitations Come To You

Podcasts, panels, press — inbound, on your terms

The CROWN™ System

One hour of your month.
A full month of authority.

1 hr

You Record

One relaxed studio session. We interview you — you just talk AI.

→
We

Build Everything

Scripts, edits, hooks, captions, thumbnails, scheduling — the entire machine.

→
20+

Videos Published

Daily across LinkedIn, Instagram & YouTube Shorts. You approve with one tap.

No editing. No tools to learn. No calendar invasion. Nothing added to your week except one tap a day.

Steve Chan recording in a dark studio
The Authority Angle
Your Positioning

"The man who brought AI
to the British Government
is now in Dubai."

That's a headline this market hasn't heard — and it's entirely, verifiably yours. Four content pillars carry it:

  • Government-Grade AI — what nation-scale deployments teach UAE enterprises
  • The No-Hype Reality Check — what AI can and can't do (your own words, your natural voice)
  • Builder's Diary — real stories from Stealth Labs projects
  • UAE AI Pulse — sharp takes on the region's fastest-moving AI market
Your Content Universe

One session. Every setting. Every format.

Studio authority pieces, warm desk-side explainers, quick-hit reels — a content mix engineered so the feed never gets bored of you.

Steve Chan warm home studio setting
Format · Desk-Side Insight
Steve Chan bright podcast desk setup
Format · Authority Explainer
Go-To-Market · The First 90 Days

From unknown to unmissable.

Days 1–30

Plant The Flag

  • Positioning & Authority Angle locked
  • Full LinkedIn + Instagram profile makeover
  • First studio recording session
  • Daily publishing begins — LinkedIn & Instagram
Days 31–60

Own The Conversation

  • YouTube Shorts channel activated
  • UAE AI Pulse commentary series live
  • Engagement data analysed — top-performing content identified and amplified
  • First Authority Report: what's converting
Days 61–90

Inbound Season

  • Speaker one-pager built from your best clips
  • Content doubled down on winning angles
  • Hosts & organizers now find a full authority library when they Google you
  • Quarterly strategy reset with Nazim
Recommended For You · Total Dominance

SOVEREIGN.

$4,997 per month · everything, from day one

For the leader who isn't testing the waters — he's claiming the territory.

  • 20–30 done-for-you authority videos per month — your face, your voice
  • Your knowledge and expertise, shaped into polished, publication-ready content — no media training needed
  • Five platforms: LinkedIn, YouTube, Instagram, TikTok & Facebook
  • Positioning & Authority Angle strategy — full profile makeover included
  • Monthly 1:1 strategy call with Nazim — 18 years of brand-building on tap
  • Priority production — first in queue, every month
  • Monthly Authority Report — views, followers, inbound, momentum
Our Commitment To You

The 90-Day Visibility Guarantee.

We're invested in your results. If 90 days of consistent publishing don't move the needle on profile views, followers and inbound interest, we'll make it right — on our time, not yours. Every video we produce is yours to keep, unconditionally.

Week 1
Positioning locked
Week 2
First session recorded
Week 3
You're live, daily

Steve — the UAE's AI seat is still empty.
Let's put your name on it.

Book Your Strategy Call
CROWN™ · AdInStudios · NZM Group
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